As you go through designing your processes, it may seem at first excessively time-consuming to look at everything three times. However, each subsequent revision takes less and less time.
I am convinced that one of the biggest threats to the adult mind is the amount of everyday information we store in it. All day, our brains are sifting through thousands of to-dos and incomplete items:
You forgot to return your client’s call.
The proposal has not gone out yet.
Taxes are going to be due soon, and you have not prepared the documentation.
The printer is acting up and will have to be repaired.
You need to start hiring for a new marketing position.
It is relentless. The reminders do not stop until we complete the tasks. The brain’s goal is to make sure we survive, and this is one of the ways it helps us. And your brain is right: the information is useful and important.
Even with processes up and running in your business, you will still sometimes run into problems. Perhaps a newsletter did not go out on the date it was supposed to, or a report has missing information. It is impossible to foresee and document every single possibility in your processes.
So, what do you do when you find a gap in the way something needs to be done? You have one of two choices: you can temporarily patch it up, or you can prevent the problem from ever happening again. It pays to take the time to figure out what happened and solve the issue for the future.